Not only has guest blogging become the most recent ‘big thizzle in the hizzle fo’ shizzle‘ (SEO world), but it has been and still remains to be a very powerful way to expose yo’ bad self to a new audience, build great relationships, increase potential author rank and, lest I forget to mention, build link-dizzles fo’ rizzle.

In this episode, Snoop Dogg’s biggest fan blesses us with some “Guest bloggin’ resources and knowledge fo’ they fly bootays.” <— that’s a direct quote from the Doggfather himself Smile

Snoop and Guest Blogging

Snoop Doggy Dogg knows all about guest blogizzilin’ like O.G.’s a synonym for hip-hop on riddlin’. In the music industry, this phenomenon is known as “guest appearances” and snoop D-O-double-G has had his fair share of guest appearances [500 according to Wikipedia]. For any artist, allowing other artists to perform on a track with them is a great way to give a variety of exposure to all artists on the track. If an artist is up and coming, or trying to break into a market, one of the best and most surefire ways for that artist to gain traction is to perform with an artist that already has klout within that market.

When talk of signing to major labels with my old band began, our managers began looking for popular artists to guest appear on at least one of our tracks. These managers had been ‘in the game’ for a long time and knew that that would be the quickest and surest way to success as they’d proven before with other artists.

The same goes with online marketing when it comes to guest blogging. Guest blogging/authoring can be a great way to break into a market or get exposure to new markets for all parties involved. Guest blogging is to online marketing what guest appearances are to marketing an artist.

If you’re unsure whether or not guest blogging will be worth the time and effort, start here: How and Why You Should be Guest Blogging [With Case Study]. Once you’re convinced that it’s a great idea, keep reading.

Ain’t Nuthin But a G Thang…kind of

There are three key elements to a guest blogging campaign

  1. The Find
  2. The Outreach
  3. The Fulfillment

Find Guest Blogging Opportunitizzles

Guest Blogging Services (easy) Good starting point

Guest Blogging Queries (intermediate) Herein lies great power

Evaluate the Opportunity (intermediate) Kill many birds with one stone

Outreach Like it’s Hot

Fulfillment Was the Case

Mo’ Guest Blogging Help? Fo Sheezy ma Breezies!

Now that we have the tactics down, let’s take a look at some tools for leveraging and multiplying our efforts (I had trouble finding an all-in-one tool for guest posting. I’ll be adding more as I find them).

Guest Blogging Tools

Tips, Guides, Videos and Then Some from the Doggfather of Guest Blogging

After reading this post, you should be well acquainted with how-to, why-to, where-to, who-to, when-to and what-to for guest blogging.

Reading, watching and/or listening to the following articles, guides, etc. will have you a pro guest blogger in no time.

Til The Next Episode

Taking advantage of guest appearances can lead to great rewards and long-lasting relationships. They can be the difference between breaking mainstream and swimming against the currents. Choose your “guest appearances” wisely though, you don’t want to waste your appearance on a track that ends up in the dollar store.

I have curated these lists myself and would love any other resources you deem worthy. If you know of any other excellent tools/software/services for guest blogging management, feel free to let me know.

Which are your favorite guest blogging tools and guides?

Good luck everyone!

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Guest Blogging Guide - How to Guest Blog